Recent research highlights the importance of TV operating systems and streaming platforms. A significant portion of users rely on Roku devices, with 43% reporting it as their most-used streaming media player. Additionally, 17% of users have a primary smart TV that runs on Roku OS.

Further details on the growing value of these systems and platforms are available from Parks Associates. Their research underscores the significance of streaming platforms in the current media landscape.

The findings suggest a strong presence of Roku in the streaming market, but further information on the research and its implications can be found through Parks Associates.